Effective communication is central to being a successful think tank or advocacy group. It is a critical part of shaping policy and practice. To ensuring that research is relevant. That evidence and analysis gets to decision-makers when they need it, and how they need it.
Each unit consists of one two-hour long webinar, a forum discussion and a takeaway resource (such as key points or key tools). Most units also have the option of submitting an exercise for personal feedback.
Join us for Unit 3: Upping your digital game
Webinar date: 29 May
This unit will:
- Explain what ‘digital’ is and why it important.
- Provide a best practice overview of websites and e-newsletters and demonstrate how to use analytics to maximize your impact.
- Explain how your website can improve your engagement with traditional media.
- Teach you how use social media as a communications channel, including how to design and track a campaign.
Facilitators: Jeff Knezovich and Carolina Kern
Exercise: Please note, there is no exercise for this session.
You can register for as many individual units as you want. Check out what’s next.