The Baidu Institute of Marketing is a research platform focusing on the online marketing industry. It aims to bring together industry forces to promote the healthy development of the industry. In addition to Baidu's own professional marketing team, BIM works in collaboration with business schools, service agencies, well-known companies, and third party research institutions.
Contact details
- Website:
- https://pro.baidu.com/
- Address:
- 1F, Tower A, Yuanzhongyuelai, 15, Haidan Middle Street, Haidan District, Beijing, China
- Country:
- China
- Sub-region:
- Eastern Asia
Areas of focus
Topics of research
Geographics of focus
China
Operating languages
Chinese
Organisation details
Business model
For profit
Institutional affiliations
Industry-Private sector
Year founded
2011
Age (years)
百度营销研究院
China average
Global average
Founded by
Founders: N/A
Leadership
Leader(s) (2021): N/A
Leader(s) (2020): N/A
Data notes
Last updated: 08/06/2021
Rating of data accuracy (find out more): Authenticated
Data sources consulted: 2016 Big Data Report on Chinese Think Tanks, Organisation´s website
Rating of data accuracy (find out more): Authenticated
Data sources consulted: 2016 Big Data Report on Chinese Think Tanks, Organisation´s website
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