{"id":1389,"date":"2013-09-19T19:00:31","date_gmt":"2013-09-20T00:00:31","guid":{"rendered":"https:\/\/onthinktanks.org\/articles\/\/"},"modified":"2016-01-20T19:02:08","modified_gmt":"2016-01-21T00:02:08","slug":"think-tanks-and-their-key-audiences-what-do-they-have-to-say","status":"publish","type":"post","link":"https:\/\/onthinktanks.org\/articles\/think-tanks-and-their-key-audiences-what-do-they-have-to-say\/","title":{"rendered":"Think tanks and their key audiences: what do they have to say?"},"content":{"rendered":"
Last month, On Think Tanks organised two communication for think tanks events in Peru. The first one was with GRADE on the\u00a0future of think tank communications<\/a>. The second one was organised by IEP and took an interesting approach. We went straight to some of think tanks’ key audiences and asked them, directly:<\/p>\n Like GRADE’s event, this too was inspired by\u00a0WonkComms<\/a>\u00a0in the UK.<\/p>\n The event’s Spanish report can be found here: \u00a0Los think tanks y la comunicaci\u00f3n con el actor clave.<\/a>\u00a0And pictures of the event are here in\u00a0IEP’s Facebook<\/a>\u00a0page.<\/p>\n At this event we asked a well-known journalist, politician and researcher to share their views on the manner in which their professions like (or have to) communicate with others -particularly with researchers and think tanks.<\/p>\n Alberto Mori<\/a>\u00a0was the moderator. Alberto, IEP’s communication officer, described the origins of the event and how we had developed the concept. It offers, he said, an opportunity for think tanks to get advice straight from their audiences.\u00a0\u00a0<\/strong><\/p>\n \u00a0Rosa Mar\u00eda Palacios<\/a><\/strong>, journalist and op-ed writer for\u00a0La Rep\u00fablica<\/a>.\u00a0@rmapalacios<\/a><\/p>\n Rosa Mar\u00eda Palacios offered a very clear image of the challenge that she faces every day to filter the enormous amount of information that she receives. Everything, she said, competes for her attention and she has had to develop a few rules and processes to make her job easier.<\/p>\n As a journalist, she looks for immediacy -something that she recognises goes against the grain of most think tanks. Her main sources of information are:<\/p>\n Accessibility and credibility of the sources are very important for her. When a source works well then it is very likely she will go back to it. Also, she rather prefers personal phone calls and conversations with experts.<\/p>\n Among other things, she recommended the following:<\/p>\n\n
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